Launched in Kenya, expanding to more countries soon

Nairobi, Kenya – EFC broadcast partner Kwesé Sports is set to change the face of free-to-air (FTA) television in Africa with the launch of their newest offering, Kwesé Free Sports.

The Kwesé Free Sports channel, which began broadcasting in Kenya on 11 August 2016, is available on any FTA set-top box (STB) or digital TV with a built-in set-top box.

Kwesé Free Sports has a focus on providing Kenyan viewers with diverse content in the FTA space. As such, viewers will be able to watch competitive sports and sports related entertainment content including Xtreme Outdoor Africa (Kenyan production), Ball N’Africa (Kenyan production) Sports Stars Uncovered, The Secret Lives of Sport, Football Stars, Sports Confidential, The Fast Lane, Sporting Greats as well as all the EFC action on the channel.

Along with other premium sports content, Kwesé Free Sports offers total coverage of the Extreme Fighting Championship and will showcase EFC content weekly with special Tuesday Fight Night programming which brings viewers the best of past EFC events and action-packed EFC Premium Fight episodes. The channel will also broadcast every upcoming EFC event live as well as all of the exciting EFC event build-up programming.

Ben Amadasun, Kwesé Free Sports CEO said: “We are thrilled to have reached this important milestone. Our goal is to bring African viewers the very best viewing experience and we are able to provide this for free in a way that is accessible for our viewers.”

Currently this offering is currently only available in Kenya with plans to launch throughout Sub-Saharan Africa. The upcoming EFC 53 event and all future EFC events will be broadcast live and free on the Kwesé Free Sports channel.

“We are incredibly excited about this channel,” stated EFC President Cairo Howarth. “Thanks to Kwesé Free Sports, our fans in Kenya have easier and free access to EFC content, and as the channel expands further across the continent, we can reach so many more, new passionate fans.”

Starting with EFC 53, EFC fans in Kenya can now watch EFC even in more ways than ever before. EFC 53: Bahati vs. Opperman, presented by SUPABETS, takes place on Friday 2 September 2016 at Carnival City, Johannesburg. Tickets are on sale now at www.computicket.com, and the 5 main card bouts will be broadcast live on kwesesports.com and Kwesé Free Sports channel in Kenya, starting at 20:00 (CAT).

How to watch Kwesé Free Sports in Kenya – Reboot your set top box and go to settings, select auto search and scroll to find the channel listed as “Signet Kwese Free Sports.”

Which FTA decoder has Kwesé Free Sports? – “Kwesé Free Sports is available on any Free-to-Air Set Top Box in Kenya or Digital TV set, all you need to do is reboot your decoder, select auto search and scroll to find the channel listed as Signet Kwese Free Sports”