Official Healthy Eating Partner

Johannesburg, South Africa – EFC, the sport and entertainment giant, has teamed up with FitChef, the original healthy, real food solutions company.


FitChef adds value to everyone, from professional athletes to casual fans; anyone wanting to improve their wellbeing through clean and convenient nutrition.


FitChef meals are now available at the EFC GYM in Sandton and the EFC GYM in Paulshof at the EFC Performance Institute.


This partnership with FitChef is a first of its kind in this monumental year of growth at EFC. To celebrate the start of the partnership, anyone that signs up for a 6, 9 or 12-month contract at EFC GYM Paulshof, will receive a complimentary FitChef meal plus FitChef smoothie every day during the month of June.


The partnership kicks off ahead of the eve of the biggest event on the EFC 2019 calendar: EFC 80 Soldierboy vs Lesar #TF2 Finale.


“FitChef is a dynamic brand and product, delivering the best quality nutrition with unrivalled convenience,” stated EFC President Cairo Howarth. “FitChef is the perfect addition to training at an EFC GYM, will boost results and provide all the nutrition for optimal performance for EFC GYM members.


FitChef is a healthy food company that produces meals, smoothies, juices, snacks and breakfast options, based on the #EatClean ethos.


“This is a really exciting partnership for us. It is really awesome to be working with people who are dedicated to pushing the limits as we are pushing the limits with foods”, says FitChef CEO Wayne Kaminsky. “When doing anything in life, especially fitness, one can’t go in half bait” continues Wayne, “and it all begins with what you eat.”


FitChef provides meals with no preservatives, no additives, no highly refined ingredients, no artificial or man-made chemicals, and no artificial or added sugar (apart from the limited occasional use of honey or coconut sugar). Meats are growth hormone and routine antibiotic free, and most meals are wheat and gluten-free.


So how do you get started? Kick-start your journey by ordering their popular 21 Day Challenge online, it’s everything you need to solidly start your health food journey.

If you are unsure about purchasing a package then consider purchasing individual items or a weekly kit from Dis-Chem.

Which ties in with the EFC GYM 10-week challenge. (See for further 10-Week Challenge details).


Order online, we deliver to work or home, or collect from our Johannesburg or Cape Town office. We deliver to most major cities around South Africa. In retail you can find us in selected Dis-Chem, Sasol, Spar, Chrome or many other stores. Alternatively, use the EFC GYMs in Sandton and Paulshof as pick-up points. FitChef is also available at selected Dis-Chem, Sasol, Spar, Chrome and many other outlets.