Africa's largest premium sports betting brand partners with EFC

Sun City, South Africa – EFC is proud to announce that SUPABETS, Africa’s largest premium sports betting brand has joined EFC as the new headline partner and as the official betting partner to the EFC organisation. This leading-edge partnership is set to revolutionise EFC fan engagement across Africa. SUPABETS’ dynamic and seamless multi-platform approach to sports betting will kick-off with the historic landmark EFC 50 event taking place at Sun City on 17 June.

SUPABETS Sports Betting provides a safe, up-market environment for sports enthusiasts and alike, to wager a bet on any sporting event of their choice.

In 2016 EFC has been breaking South African television ratings records, continuing MMA’s allure as the world’s fastest growing sport.

“EFC is very popular across Africa with a passionate fan following and TV distribution throughout the continent,” stated EFC president Cairo Howarth. “For the first time EFC fans in multiple African territories can now place bets on EFC bouts and all other sports with SUPABETS. We are really excited to be partnering with SUPABETS, and EFC 50 at Sun City is the ultimate event to launch our partnership.”

Fans can place bets either by visiting, visiting one of the many SUPABETS outlets or by SMSing ‘BET’ to 31388 to have a call centre agent call you back. A betting counter will not be available on location at Sun City for EFC 50, but will be available at future events.

EFC 50: Du Plessis vs van Staden, presented by SUPABETS, takes place on Friday 17 June at the ultimate destination, Sun City. Tickets available at, all the main card bouts will be broadcast live on starting 20:00 (CAT) and delayed live on after the 20:30 (CAT) movie.