Extreme Fighting Championship (EFC) and Fight Globe are delighted to announce a major new partnership which will make the best African combat sports action available to even more fight fans globally. Widely acknowledged as the world’s leading distributor of combat sport, Fight Globe, as part of the Athletic Sports Group covers over 150 countries, reaching more than 1 billion viewers and by teaming up with EFC, the biggest entertainment entity on the African continent, will distribute its live events and content across the planet.

After 13 years in existence, EFC is now one of the biggest MMA organizations in the world, continuing to set viewing records across all social media platforms with 1.7 billion minutes viewed on Facebook alone in 2022, whilst already being extensively broadcasted across Africa on all the major television networks.

For the past decade, EFC content and live events have been broadcast on major television networks around the world – from North and South America to Asia – showcasing top MMA talent to tens of millions of viewers. This new partnership with ASG will build on the past success, and take EFC into more homes globally than ever before.

EFC President Cairo Howarth – “We’ve grown this amazing audience thanks to world-class content supported by incredible partners, to the point where we now have the biggest viewership in the company’s history. Our social media data proves that fans across the planet are actively seeking-out EFC content, so now is the ideal time to take that exponential growth to the next level with Athletic Sports Group with whom we’ve had a great relationship for quite a few years and are the perfect partners for our continued expansion.

Fight Globe CEO Sabine Kesseler – “We are very delighted to announce our global partnership with Extreme Fighting Championship. As the world’s number 1 combat sports distributor, we see great opportunities for this amazing organization to reach an even bigger worldwide audience.”